Peterborough Downtown Business Improvement Area Switch to Consumer Site: The Boro

Holiday Shopping Passport

Our flagship seasonal program — generating over $2.3 million in annual sales through a retail incentive that drives downtown spending and visitation.

Our biggest, most successful program to date — generating over $2.3 million in annual sales. A retail incentive program that drives customer engagement and increases downtown spending and visitation.

How it works: for every $10 a customer spends, they get a stamp. When a passport is filled, customers drop it off at any participating business. Early bird draws for $500 Boro gift cards run on the 1st, 2nd, and 3rd Wednesdays of December, with a grand prize draw for a $1,500 Boro gift card on the 2nd Wednesday of January.

Ready to take part?

Get in touch with the DBIA team and we’ll get you started.